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What is CRM?

By Alan Street | November 7, 2013
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This entry is part 6 of 31 in the series Defining words
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Defining words
  • Lying to the boss
  • What is a Business Strategy?
  • What is a Corporate Strategy?
  • What is a Product-Market Strategy?
  • What is a Business Unit Strategy?
  • What is CRM?
  • What is Architecture?
  • What is Enterprise Information Architecture?
  • What is Strategic Design?
  • What are business benefits and value?
  • What is DevOps?
  • What is Cloud Computing?
  • What is a Banking Multi-Channel Architecture?
  • What is Gamification?
  • What is Crowdsourcing?
  • What is a Segment Strategy?
  • What is a Business Model?
  • What is an Operating Model?
  • What is a Target Operating Model (TOM)
  • What are Strategic Guiding Principles?
  • What is Service Design?
  • What is a Customer Archetype?
  • What are Digital Natives and Digital Immigrants?
  • What is technology-driven change?
  • What is a Digital Footprint?
  • What is a Potential Trend?
  • What are Cloud Standards?
  • What is VisaNet?
  • What is User Context?
  • What are IBM CCRA and CCMP?
  • What is PCI DSS Compliance?

Good question!  For the answer (from an Enterprise Application Architecture perspective) see my CRM Software and Marketing Software posts…

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